Insights & Innovation

#generative ai

How to Fund AI Like a Pro: A 2025 Budgeting Guide
Artificial Intelligence

How to Fund AI Like a Pro: A 2025 Budgeting Guide

Gen AI spending is on track to surpass €590 billion next year, signalling that artificial intelligence is no longer an experimental add-on but a strategic growth driver. Forward-looking boards are treating AI budgets the way they treat marketing or R&D—essential, recurring, and tightly linked to enterprise value. The question isn’t whether to invest, but how to embed AI so it fuels innovation instead of inflating costs.

by Sven Reifschneider • 17 June 2025

AI for SMBs: Moving from Hype to ROI
Artificial Intelligence

AI for SMBs: Moving from Hype to ROI

German Mittelstand leaders know the AI buzz is deafening—but the winners will be those who turn it into EBITDA. Explore real numbers, doctor‑office bots, bookkeeping AI, and a roadmap for the upcoming years to capture the upside before competitors do.

by Sven Reifschneider • 13 May 2025

Beyond the Blank Box: Why Prompt-Driven AI Leaves Millions Behind
Artificial Intelligence

Beyond the Blank Box: Why Prompt-Driven AI Leaves Millions Behind

Prompt-based interfaces powered the first wave of generative AI, but they assume that every user can translate complex intent into polished prose. Reality says otherwise. In this article I unpack the literacy gap, the “blank-box” paradox, and the hard lessons of vibe coding - then outline how we at Neoground are building the next generation of human-centred AI experiences.

by Sven Reifschneider • 29 April 2025

Writing Smarter, Not Harder: 10 Expert Tips for Creating Better Content with AI
Artificial Intelligence

Writing Smarter, Not Harder: 10 Expert Tips for Creating Better Content with AI

Artificial Intelligence is revolutionizing content creation—but only if you know how to use it right. Discover how we leverage AI tools to save time, maintain consistency, and create high-quality blog posts that still feel human. Get our top 10 expert tips for using AI in your writing workflow—plus real-world example prompts to get started.

by Sven Reifschneider • 25 March 2025