In a digital era dominated by cloud services and third-party platforms, Neoground GmbH has made a deliberate choice to self-host nearly everything. We believe in the value of autonomy, the flexibility that comes from owning our software solutions, and the enhanced data security that self-hosting affords. From small productivity tools to entire business management platforms, we’ve built or customized a suite of software that’s tailored to our needs, avoiding reliance on external SaaS providers.
But our approach goes beyond just cost-savings and customization. The recent advancements in local AI technology, which allow powerful AI applications to run directly on in-house hardware, open a new horizon for secure and private AI use. Here, we dive into our reasons for self-hosting, the growing potential of local AI, and how our philosophy could influence the future of tech management and digital sovereignty.
Why Self-Hosting? The Neoground Philosophy
Independence and Flexibility Through Custom Software
Over the years, we have found that by building and maintaining our own productivity and management software, we gain complete control over functionality, updates, and data handling. This independence from external platforms allows us to refine each tool to meet our exact needs. Take our proprietary SaaS, PentaPaper, as an example: originally built to handle contacts, invoices, expenses, and tax documentation, it has since evolved into a powerful business management platform that reflects the specific operational workflows we need.
This model gives us a competitive edge—not only do we save on long-term licensing fees, but we can also share tools we develop with clients or other businesses. It’s a scenario reminiscent of Slack's origin story: a product initially developed in-house that ultimately found a market as a SaaS product in its own right. This flexibility and potential for monetization is a significant benefit that many third-party software solutions simply cannot provide.
Data Sovereignty and Security: A Non-Negotiable Priority
One of the critical motivators behind our self-hosting philosophy is the control over our data. In an age where data is currency, and privacy regulations like GDPR enforce strict standards, we prioritize knowing where our data is stored and who has access to it. Hosting all data internally ensures we meet compliance requirements and retain ownership of sensitive information.
This approach also extends to our websites. Every component, from content to libraries and other dependencies, is hosted on our servers. By eliminating third-party dependencies, we prevent disruptions or potential data leakage associated with external providers. It also means that the user experience remains stable, unaffected by third-party service outages or data breaches—reassuring for our team and our clients.
Open Source: A Valuable Resource for Localized Solutions
The Power of Open Source in a Self-Hosting Strategy
One of the essential building blocks of our infrastructure is the use of open-source software that we can deploy and control entirely on our servers. Platforms like Gitea for Git code management, which we use for version control, are excellent examples. Gitea provides a secure, feature-rich solution without relying on external hosting like GitHub or GitLab (of course you can host GitLab yourself, but it's a lot of work and needs a lot of resources). Open-source solutions give us the freedom to modify and enhance the software, avoiding limitations that often come with proprietary platforms.
Through open-source tools, we benefit from the collective expertise and regular updates from global developer communities. We also contribute back by sharing our own insights, which fosters a mutually beneficial relationship with the open-source ecosystem while reinforcing our independence from commercial software providers.
Avoiding Vendor Lock-In and Ensuring Longevity
By opting for open-source and self-hosted solutions, we also sidestep the issue of vendor lock-in, which can be a costly problem when providers change their pricing models or limit features behind premium plans. With our own infrastructure, we ensure that our tools and data remain functional and accessible on our terms, without fear of sudden changes or being tied to restrictive agreements. This autonomy allows us to scale and upgrade based on our resources and timelines rather than adapting to the decisions of an external provider.
The Future of Local AI: Bringing Intelligence On-Premises
Advances in Hardware Make Local AI Feasible
In recent years, the ability to run complex AI applications locally has made significant leaps. With the advent of more powerful CPUs, GPUs, and dedicated Neural Processing Units (NPUs), on-premises AI is becoming a practical reality for businesses. In the near future, we envision deploying advanced AI models directly on our infrastructure, where they can process data in real-time without depending on cloud-based services. This shift will offer the advantages of advanced AI capabilities while keeping sensitive data in-house—a crucial benefit for sensitive projects and proprietary datasets.
AI Without the Cloud: Privacy and Performance Combined
Running AI locally aligns seamlessly with our commitment to data privacy and self-hosting. Even the most privacy-conscious cloud providers still require data to travel, often across multiple jurisdictions and infrastructures, introducing potential privacy concerns despite encryption and anonymization methods. By running AI models internally, we retain complete control over data flow, an assurance that no third-party provider can match. Whether it’s for enhancing customer insights, optimizing logistics, or powering customer service, localized AI offers a path to innovation that respects data sovereignty.
Real-Time AI Applications: Future-Proofing with Local AI
One of the most exciting prospects of local AI is its potential for real-time applications. As the technology advances, we anticipate being able to deploy AI models for tasks like dynamic data analysis, automated customer support, or predictive maintenance in real-time, without latency issues typical of cloud services. This capability can transform the responsiveness of our business operations and elevate the quality of our customer experiences.
Self-Hosting as a Strategy for the Future
Neoground’s self-hosting approach is rooted in a commitment to flexibility, cost savings, and, most importantly, data privacy. We believe that by building and maintaining our own infrastructure, we can offer a level of security and customization that cloud-based third-party providers simply can’t replicate. As we look to the future, the advancements in local AI technology stand to reinforce this model, allowing us to deploy AI-driven applications with zero compromises on data privacy or latency.
For companies seeking autonomy and control, self-hosting isn’t just an IT decision—it’s a strategic move that supports sustainable growth, resilience, and innovation. Neoground remains committed to this path, and we look forward to a future where self-hosting and local AI are not just viable but the preferred standard.
Explore with Neoground
Are you interested in building a digital infrastructure that prioritizes security, privacy, and independence? Neoground GmbH offers a range of consulting services, from AI integration to end-to-end digital transformation strategies, tailored to your unique needs. Get in touch with us to explore how our solutions can empower your business to thrive in a digitally autonomous world.
Share your thoughts! Have you considered self-hosting or local AI in your organization? Join the conversation in the comments, and let’s discuss the possibilities.
This article and all images were created by us with the support of Artificial Intelligence (GPT-4o).
All images are AI-generated by us using DALL-E 3.
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